Cancer Council Australia develops partnerships with national companies to help us deliver our vision of a cancer-free future.
These partnerships provide vital financial and non-financial value to Cancer Council. We engage in a range of tailored partnership models, designed to achieve our shared objectives, including:
- cause-related marketing campaigns
- campaign or event sponsorship, support and participation
- pro bono and in-kind support
- employee engagement, including workplace giving, fundraising, volunteering and helping staff lead a cancer smart lifestyle.
Thanks to all our corporate supporters in 2016-17, including Coles Express, StarTrack, Narta, AGL, Forty Winks, Woolworths, Curves, Gordon & Gotch, Century 21 and eftpos.
Coles Express has been a wonderful long-term supporter of Cancer Council, raising more than $4.4 million since our partnership launched in 2011. Employees and stores across the country provide incredible support during Daffodil Day, with a range of activities including fundraising, merchandise sales and cause-related marketing.
For the 16th year in a row StarTrack provided invaluable pro bono support by delivering Daffodil Day merchandise around Australia free of charge. This year, their employees across the country also got directly involved in supporting the campaign, raising over $27,000.
Throughout October and November 2016, Narta launched a new initiative offering a donation on each sale of selected air conditioning units. This campaign was a huge success, raising more than $300,000 for Cancer Council. We are grateful to Narta for their support, and look forward to extending our relationship in 2017.
Since 2012, AGL has provided funding for Cancer Council's Financial Assistance Program. This program provides practical support to families that experience financial difficulty after a cancer diagnosis. To help lighten the financial burden in what is often a highly stressful time, families can apply for a one-off grant that can help with essential living costs like utility bills, groceries, accommodation, transport costs and more. AGL has donated $150,000 towards this program over the past five years.
AGL and their employees have also supported Cancer Council for over 10 years through Workplace Giving and participating in various national fundraising campaigns including Australia’s Biggest Morning Tea, Daffodil Day and The March Charge.
Special thanks also goes to Forty Winks, Woolworths, Curves, Gordon & Gotch, Century 21 and eftpos for their ongoing support.
Our workplace or payroll giving program is one of the easiest ways to make a regular pre-tax donation to charity. It is simple, tax-efficient and cost-effective.
Workplace giving enables employees to give directly to Cancer Council through automated payroll deductions, and employers often match funds donated by employees. In 2016-17, Cancer Council’s workplace giving program partners and their employees donated over $900,000 to support our work. In addition, many employers encouraged and enabled staff to participate in our events or volunteer their work time to assist with our fundraising, which was greatly valued.
Our leading workplace giving partners in 2016-17 were:
- Telstra Corporation
- Australia Post
- IAG Foundation
- Event Hospitality & Entertainment
- Pricewaterhouse Coopers
- Orica Australia
- Caltex Australia
- Arrium Mining
By working in partnership with Cancer Council, companies can make a direct impact and support people affected by cancer in their communities, while also achieving their business goals.
Cancer Council Australia welcomes the opportunity to develop long term and mutually beneficial relationships with companies to help us raise funds, reduce costs, and increase awareness. Over the past year we have launched partnerships and initiatives with several new companies including HP, Narta and ANZ, and we look forward to developing these relationships further.
To find out more about how your company could partner with Cancer Council Australia, contact email@example.com.
This page was last updated on: Friday, January 5, 2018